Why trademark surveillance?

Trademark surveillance

Daily surveillance

With professional information systems in the trademark registers.

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Assessment by an expert

Our legal experts assess everything comprehensively. 

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No message means good news

We will only notify you when it’s relevant.

Trademark surveillance in the official trademark registers

After you have registered your trademark, it’s wise to also watch it. After all, your trademark is valuable and it deserves to be defended. Once a trademark is registered (such as in the Benelux  and in the EU), the concerned official trademark organization has done its job. It will not  subsequently assess if any new trademark applications by third parties could possibly infringe on  your registered trademark. That is left to “the market.” In other words: the trademark owner  needs to keep an eye on any possible infringements on their trademark themselves.  

With our trademark surveillance, we’ll take this off your hands. We’ll track down potential risks  daily, and we’ll check if there are any new trademark applications that could cause confusion  with your trademark. We’ll assess the similarity between the trademarks and between the goods  and/or services. We’ll also see if there is any overlap in country or region. Then we’ll estimate  the legal chances of success. If we come across a trademark application that’s a potential risk,  then we’ll alert you: we’ll notify you quickly and advise you on the possible next steps. 

This careful surveillance is very important to be able to optimally protect your trademark. That is  why we offer one year of trademark surveillance for free for each new trademark application. 

Trademark surveillance notices

We only notify you in case of possibly conflicting, new trademark applications. When no  infringing trademark applications are identified, you will not hear from us. No news is good news! In case of any conflicting trademark applications, we’ll immediately contact you. You’ll then decide if the identified new trademark application is problematic. If you want, we can file an objection quickly and ensure that we can take the next steps during the designated opposition  period. 

Action in case of conflicting trademark applications

The longer you allow trademark infringement, the weaker your legal position is going to become. The distinctive power of your trademark decreases and can lose its value. It’s therefore important to take action against infringement of your trademark in time. We can assist you with that. 

Next steps in case of conflicting trademark applications

If you decide to take action against a conflicting trademark application, you can choose to  involve our legal experts. We can advise and assist you with every step. For example:

  • a cease-and-desist letter with the purpose of reaching a settlement with the other party  (for example by withdrawing the trademark, narrowing the goods or services, etc.); opposition procedure, in which the official trademark organization decides on the  registration of the opposed trademark; 
  • cancellation procedure against a registered trademark, also known as the invalidation or  revocation procedure, in which the official trademark organization decides on the  registration of a trademark for which cancellation was demanded; 
  • lawsuit, in which you are represented by a lawyer specialized in trademark law and the  court provides the final judgment 

Our experience is that more than 95% of conflicts get settled without a lawsuit.

Where do you want surveillance for your trademark or logo?

Design registration 1

Benelux €10 per month

Trademark surveillance in the Benelux, WIPO and EU registers. Optional word surveillance or  device surveillance.
Invoice €120 per year 1 class
(€35 per extra class per year)

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Trademark surveillance

European Union €20 per month

Trademark surveillance in the Benelux, WIPO and the EU registers and all registers of the EU  countries. Optional word surveillance or device surveillance.
Invoice €240 per year 1 class (
€65  per extra class per year). 

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Trademark surveillance worldwide

World €30 per month

Trademark surveillance in all public registers of the world.
Optional word surveillance or device surveillance.
Invoice €360 per year 1 class.
(€95 per extra class per year).

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Possibilities trademark surveillance

We can surveil both word elements as well as design elements of a trademark, meaning two different forms of surveillance with different subscriptions. Do you have a word/device mark? In most cases, we will advise you to make use of both types of surveillance. We can provide surveillance for your trademark in several territories:

We will be happy to advise you in choosing the right surveillance subscription. We also offer surveillance of designs, trademark surveillance (wordmarks or device marks) as well as design  surveillance on an annual subscription. This subscription is prolonged automatically every year  unless you withdraw your subscription, which can be done each month. 

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Do you want more information?

Do you want to know more on the possibilities of trademark surveillance?

Please contact us without any obligations at 076 – 514 84 03 or send an email to [email protected].


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