Choose the right domain name

When you are choosing a domain name, it is wise to also consider the different spelling variations of your trademark or company name. By also claiming those domain names you will know for sure that no one else will be able to use them and you will also prevent any confusion. The costs of domain name registration are relatively low in comparison to a lawsuit or to the costs of buying back a domain name. 

Also make sure that you yourself are the administrative contact person for the domain name. You will then have the management of the domain name in your own hands and you will prevent any unpleasant surprises.

A national or an international domain?

It can be wise to register your domain name with other extensions. The .com domain is the most important, but .eu, .net or .be extensions are also worth considering registration.

Keep your domain name up to date

A domain name is usually purchased for a certain period of time. Make sure you know when and where your domain name should be prolonged and make sure you know this on time. This way you will prevent your domain name to be gone just like that and you will prevent the visitors of your website from not being able to find your company online anymore. 

Also important: make sure that any changes in your contact details are passed on to the party that manages your domain name registration as soon as possible so that they can always reach you. 

There’s a lot to keeping your domain name up to date. Merk-Echt can take these concerns out of your hands. We can register the domain name for you and will then give you a timely heads up in advance when your domain name is to be prolonged. You can then decide yourself if you want to prolong your domain name. 

Protect your trademark as well

Together with the protection of your domain name, the protection of your trademark is also vital. Do you want to know more on the possibilities of trademark protection for your trademark? Or do you want to make an appointment with one of our experts? Contact us for custom-made advice without any obligations. Please send an email to or call us at 076 – 514 84 03.

Ask your question

We will gladly advise you on the optimal management of your domain name.